Raevsky — about
Sergey
Raevsky.
Websites, marketing
and automation.
I help businesses attract customers and handle inquiries well. From the marketing plan and website to CRM, chatbots and ongoing support.
- Since 2000
- working on web projects
- Based in Germany
- working with clients from different countries
- I run projects personally
- under contract, with direct contact
01 — Experience
An engineer's approach
to both technical and marketing tasks.
I'm a marine engineer by training, so I approach problems systematically: I understand the conditions, think the solution through and test it in practice.
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1992–1996
University
Earned an engineering degree.
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1997–2000
Teaching
Taught at the same university. Learned to explain complex things in simple words.
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Since 2000
Websites and web development
Corporate websites, online stores, learning platforms and custom solutions.
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Today
Marketing and automation
I connect the website, customer acquisition, CRM and AI assistants. I support and develop projects after launch.
02 — New technology
Looking ahead
I study new technology and find ways to put it to work in business.
I regularly read professional publications and follow research and new tools. I work out which of them can be useful and test them on my own projects.
I started studying artificial intelligence back in graduate school. Today I use it for software development and business process automation.
I build AI-based solutions: virtual assistants and helpers that answer customers, work with a knowledge base and help staff with everyday tasks.
AI helps with the work. Decisions, checks and responsibility for the result are mine.
03 — How I work
The task first.
Then the tools.
Before building a website, I find out what you offer, who your customers are and how they make decisions. That helps me choose what's actually needed and plan the order of work.
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Understand
I start with questions: how your business works, who your customers are, what already works and where things get stuck. I study the market and the competition.
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Plan
I work out what the task needs, how to connect the separate parts and in what order to launch them. Together we agree on the scope, timeline and budget.
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Build and launch
I build the website and connect the services and automation you need. I check how everything works together, from the first inquiry to how it's handled.
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Support and grow
After launch I stay in touch: I monitor the site and integrations, keep them updated, fix problems and add new features as your business grows.
04 — Tools for business
A website is part
of a sales system.
I help you build the customer journey: from the first encounter with your offer to an inquiry, a purchase and a repeat order. To do this, I connect your website, ads, CRM and automation into one system.
Attract customers
I design the funnel: who sees your offer, where we lead them and what next step we suggest. I set up analytics so you can see the results.
Present the offer
I design a clear interface and prepare the visuals. I help visitors understand the offer and take the next step.
Receive inquiries
I set up forms, consultation booking, chatbots and AI assistants that help visitors ask a question and send an inquiry.
Organize inquiry handling
I connect forms and chatbots to the CRM so every inquiry lands in one system. I set up handling stages, communication history, tasks and reminders.
Keep the conversation going
I automate confirmations, notifications and follow-up messages. I help organize customer support and repeat business.
05 — Development stack
What I build
with.
The languages, platforms and technical tools I use to build and maintain projects.
Languages and databases
I build features for each project's needs: from the interface to server-side data processing.
Platforms and CMS
I build websites, online stores and customer portals. I choose the platform based on the project's goals and long-term maintenance.
The WordPress ecosystem
I work with the editor, themes and plugins for stores, learning, automation and multilingual sites. I pick the right set for each project and develop my own plugins.
Editor and page builders
Data and languages
Stores, learning and communities
Forms and automation
SEO, analytics and security
Site speed
Custom plugin development
Development tools
I use version control, libraries and APIs for development and integrations. I review the code and test the finished solution.
Artificial intelligence
I use AI to analyze information, develop software and prepare content. I choose the tools for each task, check the results and build business assistants on top of them.
Models and assistants
Development and prototyping
Research and sources
Images
Video and audio
Technical maintenance
I set up security, backups and performance. I maintain the site's technical accessibility and consent mechanisms.
Languages I speak
06 — Outside work
Not just work.
I sail, read and travel. I love visiting old castles, small towns and museums.
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Off to the museum for inspiration -
At the helm -
Only a quarter century in the business — hardly a dinosaur! -
A jungle in the middle of Stuttgart -
My favorite city -
Here, Ctrl and Shift are on the pedals
07 — Get in touch
Let's connect.
Send me a couple of sentences about your project or your proposal. I read every message myself.
+49 1520 3786069 · [email protected] · I reply within one business day