Raevsky — service
Built your website with AI? I’ll get it to the point where it sells
Lovable, Framer AI, Wix, Tilda or ChatGPT can put together a website in an evening that looks almost finished. “Almost” means it looks like a thousand others, and no leads come in. I don’t rebuild everything from scratch: I keep what already works and fix what stops customers from buying.
01 — Sound familiar?
When it’s time to act
It looks like everyone else’s
The same gradient, the same cards with icons, the same “innovative solutions for your business.” A visitor closes the tab and can’t remember whose website it was.
Pretty, but quiet
You and your friends like the website, but there are almost no leads. Nobody thought through where visitors come from and what they should do next.
Amateurish in the details
The layout breaks on mobile, the fonts are all over the place, the copy reads like a translation. These details are how customers decide whether to trust you with their money.
You’re afraid to touch it
The code was generated, nobody knows the logic, and every edit breaks something else. Form inquiries go who knows where.
02 — The cause
AI draws the internet average
AI answers the question “what should a website look like.” Your customer needs an answer to a different question: “why should I buy from you and not from the business next door.” That wasn’t in the prompt — so it isn’t on the website either.
AI assembles what other websites have most often, so your website ends up looking like the others. It won’t come up with your strategy, customer journey, arguments and answers to objections for you. And that’s the part of the work people pay for: not the picture, but the reason a person will send an inquiry.
03 — Result
What changes after the improvements
- 01
You’re recognizable
Your own visual system instead of a template: fonts, grid, colors and photos that speak about you, not about the website builder.
- 02
Clear in five seconds
From the first screen, it’s clear what you do, who it’s for and how you’re different. The offer is written in your customers’ words, not the AI’s.
- 03
A path to an inquiry
Each page has one job, each screen has a next step. People make it to the form instead of getting lost by the third section.
- 04
Copy without clichés
Arguments, case studies and answers to objections — in your voice. No “innovative solutions” or “individual approach.”
- 05
Leads don’t get lost
Forms feed into the CRM, and goals are set up in analytics. You can see where a customer came from and at which step they left.
- 06
Technical order
Speed, mobile version, SEO basics. For Germany and the EU: an imprint, cookie consent, and fonts that don’t send data to third parties.
0
rebuilds from scratch, if the platform allows it
7
days for the review and estimate before work starts
6
weeks — the longest improvement project
30
days of measurement after launch
04 — Process
How I work
First a review and an estimate, then the work. You know the amount before we start.
01
Review
1 weekI look at the website through the eyes of a customer and a developer, and study your analytics and competitors. I separate what works from what gets in the way.
You get: a prioritized list of changes and an estimate.
From you: access and 30 minutes for a call.
02
Strategy and structure
3–5 daysI write the offer, map out the customer journey and build prototypes of the key screens.
You get: a structure you can check before anything is built.
From you: one decision on the prototypes.
03
Improvements
2–5 weeksDesign, copy, build. I work on your platform if it allows it. If not, I’ll tell you during the review and estimate the move.
You get: an updated website connected to your CRM and analytics.
From you: one 20-minute call a week.
04
Measurement
30 daysAfter launch, I look at the numbers: where people leave, what works better, what’s worth fixing.
You get: a before-and-after comparison and a list of next steps.
From you: nothing, except handling the inquiries that come in.
05 — Packages
How much it costs
Review
For those who aren’t sure what exactly is wrong
€390$490
fixed price · 1 week
The amount is credited toward the improvements if we continue together.
- Review of the website and customer journey
- Analytics and drop-off points
- List of changes and estimate
Polish
When the structure is right, but the look is amateurish
from €1,500$1,890
2–3 weeks
We bring the look up to a level people trust.
- Visual system
- Mobile version
- Speed and SEO basics
- Copy cleanup
A Website That Sells
When it looks good, but doesn’t sell
from €3,400$4,290
3–6 weeks
Everything in Polish, plus strategy and marketing.
- Offer and customer journey
- Structure and copy
- Forms feeding into the CRM, and analytics
- 30 days of measurement
Website Care
So your website grows instead of aging
from €149$199
per month
The same plan as with the Website Subscription: hosting and daily backups, updates, security and up to two hours of edits a month.
- Updates and security
- Edits and improvements on request
- Monthly report
Prices exclude VAT. The exact amount comes after the review, with a breakdown of what it’s made up of. Contract, invoice, bank transfer.
06 — Options
What else you could do
| Regenerate | From scratch | Improvements | |
|---|---|---|---|
| The “template” look goes away | — | ✓ | ✓ |
| An offer and a customer journey appear | — | depends on the agency | ✓ |
| What already works is kept | ✓ | — | ✓ |
| Timeline | days | 2–4 months | 2–6 weeks |
| Budget | almost zero | the highest | medium |
What I won’t take on
Changing a button color or swapping an image. That’s faster to do in the website builder itself; I take on work when the goal is leads.
When it’s more honest to rebuild
If the platform doesn’t let you change the structure, the speed or the CRM connection, I’ll tell you during the review, before any money changes hands, and estimate the move.
07 — Questions
Frequently asked questions
Q1Will you rebuild everything from scratch?
No. The goal is to keep what you’ve already invested in and change what gets in the way of sales. If a rebuild turns out to be more cost-effective than improvements, I’ll tell you during the review.
Q2Which platforms do you work with?
Lovable, Bolt, v0, Framer, Webflow, Wix, Tilda, WordPress, Hostinger and other website builders. If your website is code in a repository, I work with the code.
Q3Is AI a bad thing?
No, I work with AI every day myself. The problem isn’t the tool, it’s that nobody gave it a strategy. AI is good at assembling, but it doesn’t decide what you sell and to whom.
Q4Do you guarantee more leads?
I don’t promise a specific number — it depends on traffic, prices and how fast you reply. I promise measurability: goals in analytics, a before-and-after comparison and a clear next step.
Q5How long will it take?
The review takes a week. Polish takes two to three weeks, improvements with marketing take three to six. Timelines are fixed in the contract.
Q6What do you need from me?
Access to the website and analytics, 30 minutes for the review and one short call a week. The rest is my job.
Q7My website targets the German market. Is that taken into account?
Yes. I check the imprint, cookie consent and data transfers to third parties. I recommend leaving the legal review of your texts to a lawyer.
Show me your website and I’ll tell you what to do with it
In 30 minutes, we’ll go over where your website loses customers and what to fix first. No obligation.
Pick a time for a call