Building digital systems since 2000
Websites, AI agents & CRM
that make you Money.
Your digital growth partner: I design the strategy, then build the website, automation and AI systems that turn visitors into revenue. No account managers, no overhead — you work with me directly.
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25+
years in web development — from dial-up to AI
30+
countries where my clients do business
300+
projects shipped. Still counting.
23
AI agents in my stack, running around the clock
Marketing first
Websites are often built backwards: “make it look good” first, then everyone wonders where the customers went.
I start with your audience, your strategy and your funnel — design is only the fourth step. That is why my sites do not merely look good. They sell.
- Audience
- Strategy
- Funnel
- Site & design
- Leads
Design is step four of five. For many agencies it is the first — and the only one.
01 — Services
Services & pricing
Start small or go all in — either way we begin with your numbers, not with “make it look good”.
01
Growth Audit
Where every project starts: I map the customer journey from first click to payment and hand you a 6–12 month plan. The plan is yours either way.
€390 · 1 week
02
Growth Website
The site gathers traffic from every channel and hands leads to your CRM. Strategy, design, SEO foundation, analytics — one piece of work.
from €2,900 · 4–8 weeks
03
Automation & AI
CRM, Telegram and WhatsApp bots, an AI assistant on your site: they answer in seconds and carry the client to the deal. Data processing agreement in place, AI providers named openly.
from €1,500 · 2–4 weeks
04
Care & Growth
A system does not stand still: support, SEO, conversion experiments and new automations — every month, for as long as your numbers keep growing.
from €390/month
Most people start with the audit: €390, one week, credited against the project.
The price is fixed in the written brief; no VAT is charged under § 19 UStG (German small-business rule).
02 — Work
Selected work
A few projects out of twenty-five years. Each one: the problem → what I built → what changed.
Website · CRM · SEO
Real estate: the agency now gets clients from its own site, not from portals
The agency paid the portals for every single contact. We built their own site with property search and lead hand-off to CRM — the flow now comes direct.
Website · CRM
A school: enrolment enquiries now arrive on their own
Admissions lived in phone calls and paper forms. We moved them onto the site with automatic hand-off to CRM — easier for parents, clearer for the school.
Website · shop
A London plumber: from word of mouth to a steady flow
He lived on referrals and never got round to calling people back. A services site plus his own parts shop — enquiries and sales now run from one address.
03 — Testimonials
My clients put it better
Clients in their own words: on camera, unedited. Subtitled, never dubbed.
04 — By the book
A website built with GDPR and the EU AI Act in mind
In Europe a website can bring you customers, and it can also bring a lawyer’s letter. I know the European requirements for websites and build them into the project from day one, so you do not have to redo the site after launch.
Everything I build takes this list into account:
GDPR
Consent on every form, an honest cookie banner, hosting and services in the EU
Imprint & Co
Mandatory pages and the rules of your market, from day one
EU AI Act
Chatbots and AI features labelled and transparent for the user
Accessibility
EAA requirements are considered in every build
This is technical preparation of the website, not legal advice. The final review of your texts and policies belongs with a lawyer.
You have a site. Where are the leads?
The reason is almost always one of twelve. I put them in a checklist — you can audit your own site in twenty minutes, without me.
05 — Process
How we will work
No black boxes: at every step you know what is happening, what it costs and what you get.
01
Intro call
30 min · freeYou talk, I ask questions. If I cannot help, I will say so and point you to someone who can.
You get: clarity on where the real bottleneck is.
From you: 30 minutes. No preparation.
02
The plan
3–5 daysI turn the conversation into a written plan: scope, timeline and price, fixed in the brief. The plan is part of the website project, not a separate service. No hourly billing.
You get: a plan you can execute with me or without me.
From you: one decision.
03
Build
2–8 weeksVisible progress every week, deadlines written into the contract, everything documented as we go.
You get: a working system in your name — code, hosting and CRM access.
From you: one twenty-minute call a week.
04
Growth
OngoingLaunch is the beginning: measurement, support and experiments make the system better every month.
You get: a partner who watches the numbers and proposes the next step.
From you: cancel the moment I stop being useful.
06 — About
Who I am
My name is Sergey Raevsky. I have been building websites since 2000, for clients in more than 30 countries.
Marketing comes first. Before any design work, I find out who your customer is and how they make decisions, and only then do I plan the structure and design. A website should bring in customers, not just look good.
I know the European requirements for websites well: GDPR, legal notice, cookie consent, accessibility. I build with them in mind. For clients from other countries I follow the requirements of their own country.
Everything is official: I run a registered business in Germany, and every project has a contract, a written brief and design sign-off at every stage of the build.
07 — FAQ
Frequent questions
Q1 What does a website cost?
A typical website starts at €2,900. I give the exact figure after the Growth Audit: it costs €390, takes a week, and the fee is credited towards the project. A simple landing page can cost a few hundred euros; a complex software system, a few hundred thousand. Scope and price are fixed in a written brief, and extra tasks are quoted separately. No VAT is charged under § 19 of the German VAT Act (UStG).
Q2 How long does it take?
It depends on the complexity. A simple landing page takes a day; a serious website with a built-in CRM takes a month or more. Deadlines and stages are laid out in the brief and fixed in the contract, and you get a progress report every week.
Q3 What do you build websites on?
I pick the platform for the task, not the other way round. I know WordPress, Webflow, Wix, Framer and other systems inside out. For simple cases I build in plain HTML: it loads instantly and needs almost no maintenance. For complex projects with CRM, multiple languages and automation, WordPress is usually the choice.
Q4 Will I depend on you after launch?
No. All access, source files and documentation are yours from day one. The site is built on open platforms with no home-made black boxes, so any other specialist can take it over. For complex sites I record video guides so you can run it confidently yourself.
Q5 Is there support after launch?
Yes. For the first month after launch, fixes and questions are part of the project. After that you can put the site on a maintenance plan: updates, backups, security, small improvements and answers to your questions. Or you run it yourself with my video guides and get in touch when needed.
Q6 I already have a website, but it looks dated
You do not always need to rebuild from scratch, especially if the site sells well. Often it is enough to dress it in a modern design, update the plugins and check security. Get in touch: I will look at the site, assess its real condition and tell you how much updating it actually needs.
Q7 I already have a website, but it does not sell
Then the problem is not the design but the customer journey: where people come from, where they drop off and why they do not get in touch. Start with the €390 Growth Audit: in a week I go through your numbers, find where customers leak out and put together a sales strategy with a concrete list of fixes. The plan stays with you, and the fee is credited towards the project if you decide to go ahead.
Q8 What language will we work in?
I speak Ukrainian and Russian fluently, English confidently and German reasonably well. If your language is different, no problem: my AI assistant translates our messages and calls, so we understand each other without intermediaries.
Q9 Where do I start?
With a free thirty-minute call. We look at your numbers and find what is holding growth back. You leave with at least one concrete idea, even if we never work together.
Let us find what is holding you back
A free thirty-minute call: tell me what you are building and get a straight answer on where to start.
Book a call+49 1520 3786069 · [email protected] · I reply within one business day